MINI SONDHI: WEARABLE ART THAT SPEAKS
Mini Sondhi transcends fashion to become an intimate expression of the designer's soul. Every piece carries a story, each collection a reflection of the designer's personal journey, shaped by the emotions and experiences of that moment in life. This is not just a brand—it’s a window into the heart and mind of the artist, where every outfit is woven with meaning and purpose.
More than tradition, Mini Sondhi pushes the boundaries of craftsmanship, pioneering new embroidery techniques that infuse each garment with bold, contemporary flair. Sustainability lies at the core, with mixed-medium embroidery and upcycled fabrics merging eco- conscious design with innovative artistry.
Vibrant colors, structured silhouettes, and quirky aesthetics define Mini Sondhi’s unmistakable style, creating wearable statements for those who seek distinction. Each design reflects the designer’s emotions, transforming fabric into a canvas of storytelling.
Adorned by icons such as Sonali Bendre, Neha Dhupia, Taapsee Pannu, and PV Sindhu, Mini Sondhi is the choice of individuals who see fashion as a form of personal expression.
Available at leading designer stores and online platforms like Ensemble, Aza, Ogaan, Pernia’s Pop-Up Shop, and more, Mini Sondhi offers a sartorial experience where each piece is not just a garment— it’s a chapter in the designer's evolving journey.
Mini Sondhi: Fashion that tells a story, art that speaks from the heart.
ABOUT THE DESIGNER
A lifelong passion for fashion, ignited at the tender age of eleven, fuels Mini Sondhi's creative vision. A graduate of the prestigious Northern India Institute of Fashion Technology, Mini embarked on her design journey with unwavering dedication.
Following her studies, she honed her expertise as an assistant designer under the mentorship of Mr. Manish Gupta from 2008 to 2009, gaining invaluable industry insights. In 2009, Mini's entrepreneurial spirit led her toco-found "Bling Bling" in Chandigarh with her sister, a brand that quickly became synonymous with distinctive and innovative designs.
Driven by an ambition to create and inspire, Mini later launched her eponymous label, establishing a dynamic presence in Delhi. This strategic move marked a pivotal moment in her career. Starting with a single workshop floor and a small team of five artisans, Mini's dedication and discerning eye for design propelled rapid growth. Soon after, her brother joined the business, bringing complementary skills and further accelerating the company's expansion.
Today, her state-of-the-art Delhi workshops occupy four floors and house a talented team of over 30 skilled artisans. This remarkable growth is a testament to Mini's visionary leadership, creative talent, and unwavering commitment to excellence.
Her journey embodies a powerful blend of artistic passion and astute business acumen, solidifying her position as a prominent force in the fashion industry.
THE VISION
To make fashion an honest reflection of the inner world—emotionally expressive, timeless, and empowering.
THE MISSION
- To design garments that feel like extensions of the soul
- To give traditional craftsmanship a contemporary voice
- To promote conscious creation and emotional connection in fashion